Shopatron Cyber Week Analysis: Retailers Powered by Shopatron Saw 77% Gross Merchandise Value Growth on Cyber Monday

Australia Today
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SAN LUIS OBISPO, Calif.--(BUSINESS WIRE)--According to new data from Shopatron, the world’s leading cloud-based provider of enterprise distributed order management solutions, omnichannel retailers that provide cross-channel offers to their customers are the big winners emerging from this year’s “Cyber Week.” Contrary to the old notion of concentrating promotions at store-level only, Shopatron’s data shows that forcing customers into buying frenzies on specific days is losing favor, and that sma

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