Recognition Key for Connected Brand Experiences and Effective Cross-Channel Advertising, New Acxiom Report Finds

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LITTLE ROCK, Ark.--(BUSINESS WIRE)--Acxiom® (NASDAQ: ACXM), an enterprise data, analytics and software-as-a-service company, today released the findings of their second MoneyAds™ Mentor Series “Recognition in the Murky Marketing Ecosystem.” The latest whitepaper explores the nuances of recognition and provides a roadmap to help marketers overcome the key challenges they face in effectively reaching consumers across channels, devices and media. “The rapid proliferation of new technology and mobi

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