COLUMBIA, Md.--(BUSINESS WIRE)--Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency and the nation’s largest privately-held agency, announced its acquisition of Pointmarc (www.pointmarc.com), a leading digital analytics consultancy with world-class site analytics and optimization capabilities, headquartered in Seattle, WA. Merkle’s growth strategy is rooted in the enhancement and scaling of its digital capabilities across data, analytics, technolog