Mattel and Quirky Partner to Help Reimagine Play

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EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel (NASDAQ: MAT) and Quirky, the company that makes invention accessible, today announced an exclusive partnership to spark invention in toys, play and baby gear. Harnessing the power of Quirky’s global community and Mattel’s iconic Brands, Quirky and Mattel will reimagine Mattel’s portfolio of products to drive growth for brands like Barbie, Fisher-Price, and Hot Wheels. This partnership combines Mattel’s scale and 70 years of toy-making history with Qu

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