Facebook is the Best Place for Trending Video, According to New Analysis

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BOSTON--(BUSINESS WIRE)--Over the past year, alternative video platforms such as Facebook have become an increasingly important part of brands’ media strategies. New data shows that Facebook has not only grown tremendously for total video viewing, but also that Facebook is now the most powerful tool for driving immediate growth in viewership for timely video content. In March 2015, brands released 82 new video campaigns that generated a True Reach® of 437.5 million, and 53 of those campaigns us

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