EAST CLEVELAND, Ohio--(BUSINESS WIRE)--Consumers are more connected in every aspect of daily life than ever before, from apps on their smartphones, to GPS in their vehicles, to wireless Internet in their offices. Now, tech-savvy shoppers can expect their favorite retailers to advance the in-store experience with the help of GE Lighting and Qualcomm Atheros, Inc., a subsidiary of Qualcomm Incorporated. GE and Qualcomm Atheros have announced a collaboration to bring indoor positioning technology