Conversion Logic Media Attribution Platform Exits Beta; Global Marketing Powerhouse Guthy-Renker Among Initial Clients

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LOS ANGELES--(BUSINESS WIRE)--Conversion Logic, the media industry’s most intuitive cross-channel attribution platform, announced today the end of its beta period and the general availability of its next generation media attribution offering to brands and media agencies in the U.S. and Europe. Guthy-Renker, one of the world’s largest and most respected direct marketing companies, is among the platform’s initial clients. The Conversion Logic SaaS platform brings a new approach to solving the com

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