IRI™ to Discuss How Millennials Will Change the Meat Case at 2015 Chicken Marketing Seminar

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--(BUSINESS WIRE)--IRI:   WHO: John Crawford, Principal, IRI Chris DuBois, Principal, IRI   WHAT: In their keynote address, “How Millennials Are Changing the Meat Case: What to Expect as Millennials Mature,” IRI’s John Crawford and Chris DuBois will discuss why millennials matter and reveal the marketing myths surrounding them. In addition, they will home in on millennials’ shopping behaviors and how they impact current and projected meat department sales.   WHY: In 2015, millennials became the

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