INVISTA Focuses on LYCRA® BEAUTY Brand Shaping Denim and New Options for Boyfriend Jean at NY Kingpins Denim Show

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NEW YORK--(BUSINESS WIRE)--INVISTA, co-sponsor of the Kingpins denim show in New York City, will be showcasing the latest LYCRA® BEAUTY branded shaping fabrics from around the world at Kingpins on July 21 and 22. In addition, the company will feature the latest performance offerings with COOLMAX® and THERMOLITE® fabrics, as well as new options for the boyfriend jean using lastingFIT technology by LYCRA® brand. Response to the LYCRA® BEAUTY branded platform has been excellent according to Jean H

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