Research and Markets: Strategies to Succeed in the Fast Evolving Premium Beauty Market

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DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/mkljgv/strategies_to) has announced the addition of the "Strategies to Succeed in the Fast Evolving Premium Beauty Market" company profile to their offering.

Premium cosmetics are recovering following a difficult period at the onset of the economic downturn, as premium cosmetics player focus on brand experience through high tech, targeted and more customised innovation, while increasing the scope of consumer interaction with the brands, both in store and in the digital space.

The Strategies to Succeed in the Fast Evolving Premium Beauty Market global briefing offers an insight into to the size and shape of the Beauty and Personal Care market and highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The report also explores developments in the premium vs mass/masstige segments, and the evolution of novel beauty concepts.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.

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Key Topics Covered:

Strategies to Succeed in the Fast Evolving Premium Beauty Market

September 2013

Introduction

Premium Beauty Performance

Competitive Landscape

Key Strategies and Case Studies

Global Prospects

For more information visit http://www.researchandmarkets.com/research/mkljgv/strategies_to