DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/fkmsjk/transparent_oled) has announced the addition of the "Transparent OLED Displays - 2014" report to their offering.
Transparent displays have been around for a very long time in the form of heads-up displays (HUDs) in aircraft and (to a limited extent) in retail displays, markets seen as too tiny by the large display makers and largely left to smaller firms and niche technologies. In the past two or three years, however, it has been noted that transparent display technology has been edging towards the mainstream. Keenly aware of the maturing liquid-crystal display (LCD) market's slowing growth trajectory, display makers are desperate to add new kinds of functionalities, even (or especially) if it means adopting another technology with higher-growth promise. On the demand side, new applications, such as the widening category of wearable computing devices, seem to call out for transparent displays.
There are technical complications in making LCDs transparent. Thus the display industry is gradually shifting to organic light emitting diode (OLED) technology, which is easier to turn into transparent displays than the dominant LCD technology.
This report is based on extensive coverage of transparent display technology, suppliers and end markets. It studies the emergence of transparent OLED displays, technical and marketplace challenges, end-application opportunities, and key companies to watch. Eight-year market projections are provided for these various applications, with both revenue and volume estimations.
Key Topics Covered:
Chapter One: Introduction
Chapter Two: The Rise of Transparent Displays
- What's Driving Needs for Transparent Displays
- Three Transparent Display Technologies: LED, EL, and E-paper
- A Note About E-paper
- The Rise of LCDs-But Not for Transparent Displays?
- Caveat: The TFT Factor and Metallic Oxides
- Reasons for Using Transparent TFTs Besides Transparency
- Another Option: Ditch the Frontplane
- Opportunities for Technology Providers in the Transparent Display Market
Chapter Three: Enter the Transparent OLED
- Life Without BLUs and Color Filters
- Technical Problems to Overcome
- Encapsulation for OLED Displays: Problems and Solutions
- Business Problems for Transparent OLEDs to Overcome
- Ace in the Hole: Alternative Transparent Conductors
Chapter Four: End Markets for Transparent OLED Displays
- Mobile Applications
- Wearable Computing and OLEDs
- Retail Applications: Smaller Addressable Markets, but More Certain?
- Transparent Displays in Automotive
Chapter Five: Companies to Watch in Transparent OLED Displays
- Samsung (South Korea)
- LG (South Korea)
- Universal Display Corp. (UDC, U.S.)
- Apple (United States)
- Google (U.S.)
- 4D Systems (Australia)
- Futaba Corp. (Japan)
- Neoview Kolon (South Korea)
- Chunghwa Picture Tubes (CPT, Taiwan)
Chapter Six: Eight-Year Forecasts for Transparent OLED Displays
For more information visit http://www.researchandmarkets.com/research/fkmsjk/transparent_oled
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