BOSTON--(BUSINESS WIRE)--SapientNitro, part of Publicis.Sapient, today unveiled a new website for Boston Red Sox’s Kid Nation, a membership club devoted to igniting passion for baseball among the next generation of fans. The website is part of a multi-channel program that also includes in-park and digital experiences as well as brand communications to engage children and their families both in the park and from afar. Kid Nation membership includes free tickets and access to exclusive events, an