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Persio’s Newly Rebranded Multi-Channel Marketing Platform Puts the Power of Personalized Campaigns in Retailer’s Hands

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CHICAGO--(BUSINESS WIRE)--Newly rebranded Persio (www.pers.io) has unveiled a feature-rich, multi-channel marketing platform built for retail marketers. As the name suggests, Persio’s mission is personalization. The new platform allows marketers to create, deploy and optimize campaigns to their online, in-store and mobile customers based on shoppers’ personal preferences and known behaviors by linking disparate data from multiple sources to establish a single customer record. With the newfound

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