WATERLOO, Belgium--(BUSINESS WIRE)--MasterCard today announces the findings of the first MasterCard Treat Index. The consumer research reveals that over half of Europeans view buying themselves a treat as a basic right. The European-wide study of over 12,000 credit card holders across eight countries highlights that shoppers continue to invest in personal purchases, spending an average of €51 at least once a month on a little something for themselves.

Despite region-wide economic difficulties, Europeans have been reluctant to give up their treats, with more than one in five claiming they still spend money on themselves despite knowing they should be watching the pennies.

Financial Advisor Alvin Hall and psychologist Linda Papadopoulos provide expert commentary on the results, which can be viewed in the full press release. This, along with all the latest MasterCard Treat Index announcements, is included in our Digital Press Kit.

About MasterCard

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