Research and Markets: Middle East B2C E-Commerce Report 2014

Australia Today

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/c9bsnc/middle_east_b2c) has announced the addition of the "Middle East B2C E-Commerce Report 2014" report to their offering.

The Middle East B2C E-Commerce Report 2014 indicates that E-Commerce in the region has grown significantly in recent years, and is prepared for a boom, as internet connections spread and the population becomes more familiar with online shopping. Growth rates of around 20% per year are expected for the next few years.

According to the findings of this report, B2C Commerce presently accounts for less than 1% of total retail sales in the region, as there are obstacles to overcome to prepare the way for the boom. These obstacles include the low adoption of the online retail channel by local businesses, the predominance of cash on delivery payments, and low consumer acceptance of online shopping, compared to international benchmarks. Still, a few markets lead the region in adoption of E-Commerce. The UAE, Saudi Arabia, Qatar and Israel together account for around half of all sales in the region. The product categories that produce the most revenue in online sales in the region were consumer electronics, computers, and jewellery, including watches. Online shopping for clothing also has begun to gain in popularity.

Mobile commerce has a high potential in the Middle East, as smartphone and tablet penetration is high, and mobile is often the most common mode of connection to the internet in the region. M-Commerce accounted for 10% of all B2C E-Commerce in the region in 2012, with this share expected to double by 2015.

Key Topics Covered:

1. Management Summary

2. Middle East (Regional)

3. UAE (Priority A Country)

4. Saudi Arabia (Priority B Country)

5. Israel (Priority C Country)

6. Qatar (Priority D Country)

7. Bahrain

8. Iran

9. Iraq

10. Jordan

11. Kuwait