WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Conversant, the leader in personalized digital marketing, today released metrics highlighting online consumer shopping activity during the four-day stretch between Black Friday and Cyber Monday. The analysis uncovered key insights about the most critical shoppers and their increasingly complex cross-device shopping behaviors across PCs, smartphones and tablets. This data was gathered via Conversant’s purchase visibility across more than 4,000 retailers


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