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Tapad Joins the Networking Advertising Initiative (NAI), Confirming Commitment to Consumers’ Right to Privacy and Choice

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NEW YORK--(BUSINESS WIRE)--Tapad, the leader in cross-device marketing technology, announced it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association dedicated to responsible data collection and its use for digital advertising. Renowned for its rigorous vetting protocols, the NAI has played a critical role in elevating privacy and accountability standards for more than 10 years. Cross-device marketing is entering into the mainstream of digital advertising

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