Business Daily.
.
A+ R A-

New Cord-Cutting Data Finds Cable Companies Under Threat of Disruption from Streaming Services

E-mail Print
SEATTLE--(BUSINESS WIRE)--The way Americans pay for TV programs is undergoing a massive shift. Independent data released today from Marchex, a mobile advertising technology company, finds that Americans are looking to “shave” or “cut the cord” with cable providers in order to stream their favorite shows over the Internet. To understand at scale what kinds of TV services Americans are willing to pay for, Marchex used its Call Analytics platform, which has processed anonymous data from 1.1 millio

imageimage

Read more

Business Daily Media