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Mobile Still Tops Retailers’ Priority Lists, According to Shop.org/Forrester State of Retailing Online Report

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WASHINGTON--(BUSINESS WIRE)--As more consumers take to smartphones and tablets to shop with their favorite retail brands, retailers agree that keeping mobile at the top of their marketing priority lists is a smart move. According to the 2015 Shop.org/Forrester Research Inc. (Nasdaq: FORR) State of Retailing Online, mobile remains the top priority for retailers in 2015, with 58 percent of surveyed retailers placing it at the top of their list, up from 53 percent last year. The survey found smart

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