LONDON--(BUSINESS WIRE)--Some 42% of UK organizations believe that a failure to innovate and keep up with evolving customer needs will have the biggest negative impact on their company in the next five years; a figure higher than in the US, France and Germany. This is according to a new global study, “Innovate or Perish”, sponsored by Automic and conducted by Vanson Bourne. The study surveyed a sample of 400 BDMs and 4,000 consumers in the U.K., the U.S., France and Germany (100 BDMs and 1,000
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