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Annual Marketing Data Benchmark Report from Dun Bradstreet NetProspex Analyzes 223 Million Records and Identifies That More Than 71 Percent Have Gaps and Inaccuracies

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WALTHAM, Mass.--(BUSINESS WIRE)--Dun & Bradstreet NetProspex, a provider of premiere, cloud-based B2B marketing data management services, today released the 2015 State of Marketing Data Benchmark Report. This report, the third annual edition, aggregates data collected over the course of the last year from the Data HealthScan service provided by the company’s Workbench product. Powered by a more than 3.5x increase in the number of records analyzed over the 2014 report, this year’s report rev

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