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McDonald’s Coffee Sales in Brazil Set New 7-Day Record

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BUENOS AIRES--(BUSINESS WIRE)--Arcos Dorados announced today that coffee sales at McDonald’s Brazil set a new 7-day record in early April, serving 66 million liters between April 1 and April 7, up 34% from the same period a year ago. Arcos Dorados, the largest franchisee of McDonald’s in the world, launched a new coffee marketing strategy in January 2015 designed to drive sales at its more than 800 McDonald’s restaurants in Brazil. The program included quality 100% Rainforest certified coffee,

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