Business Daily.
.
A+ R A-

Roku Unveils Advanced Video Advertising and Measurement Solutions

E-mail Print
NEW YORK--(BUSINESS WIRE)--(NewFronts) – Roku, Inc. today announced ‘Roku Audience Solutions,’ a new suite of capabilities designed to help Roku channel publishers sell their video advertising more effectively, while creating new opportunities for advertisers to reach and engage users of the Roku® streaming platform. The move is designed to serve the dramatic growth of ad-supported viewership on over-the-top (OTT) devices, like Roku players, which according to FreeWheel’s Q1 2015 Video Monetiza

imageimage

Read more

Business Daily Media