MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--ADARA, the leader in leveraging global travel data to drive future business performance, today announced Ted Sullivan will join the company as vice president of tourism and resort analytics. In this new role, Ted will lead the product development, marketing and sales of ADARA’s analytics products for destinations and resorts. ADARA’s solutions provide enhanced analytics to gain insight into the consumer purchase journey and future demand trends. Prior to


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