SAN FRANCISCO--(BUSINESS WIRE)--As the marketing world continues to undergo major transformation, experiential marketing has become exceedingly important as a tactic to reach new customers and audiences. For example, research shows the majority of Millennials are more inclined to become part of a brand and much more likely to buy a product after a good experience at an event. To help these experiential marketers more effectively reach their target customers, Shocase, Marketing’s Professional Ne
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