NEW YORK--(BUSINESS WIRE)--Yahoo Inc (NYSE:YHOO) today announced key updates to its advertising technology portfolio at Advertising Week in New York: BrightRoll is Yahoo’s new, unified brand for programmatic advertising technology, offering a suite of media-agnostic tools to help advertisers, publishers and partners connect with consumers across ad formats and devices. Yahoo Gemini, the company’s proprietary marketplace for search and native advertising across devices, introducing new product f
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