Jackson, WY (January 6, 2016) – Croakies, the manufacturer of industry leading eyewear retention and outdoor lifestyle accessories, is excited to announce the introduction of an exclusive line of guitar straps to its ever-expanding collection of lifestyle products.

Following months of extensive R&D and dedicated product testing, the inaugural line features two models, the World Tour (MSRP: $39.99) and the Jam Session (MSRP $34.99). Designed with everyone from entry-level to professional musicians in mind, and made exclusively from P.E.T., all of Croakies’ guitar straps are made from 100% recycled plastic bottles. With the full breadth of Croakies’ existing print collections available, the brand’s iconic style and dedication to lifestyle patterns and prints is front and center throughout the collection. Croakies Custom Art Service is also available for those looking to take advantage of a custom designed strap.

“The introduction of guitar straps is a logical product line extension for Croakies,” said John Krisik, Croakies President. “It gives us another opportunity to reach a whole new demographic of consumers, show them what Croakies is all about, and provide them with a product they’ll be proud to own.

Key Product Features:

• MSRP: $39.99 (World Tour), $34.99 (Jam Session)
• 2” P.E.T. Sublimated Strap with Genuine Leather Ends
• No-Slip Friction Zone (featured on the World Tour)
• Full Collection of Croakies Existing Prints Available
• Customized Artwork Options*
• *Additional service fees may apply. Please visit http://www.croakies.com/custom/ to learn more.

Croakies’ new line of guitar straps will make their debut at this month’s Outdoor Retailer Winter Market (Booth 22019) ) and Surf Expo (Booth 2000) shows, before being made available through select retailers and croakies.com in the spring of 2016.

To learn more about Croakies’ latest collection of retainers and lifestyle accessories, and to stay up to date on Croakies’ news, please visit croakies.com.

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 About Croakies

Often imitated but never duplicated, the original Croakies were invented in 1977 by a local ski patrolman from Jackson Hole Mountain Resort in Wyoming. Today, Croakies is still proudly headquartered in Jackson Hole, with most of its production in Bozeman, Montana. With Yellowstone and Grand Teton National Parks as a backyard, the brand’s inspiration remains unchanged: to create eyewear retainers and accessories that provide comfort, style, durability, and functionality to active people of all ages. For more information about Croakies and its latest product line, please visit croakies.com or follow them on Instagram, Facebook, and Twitter using @croakies.