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Brett Kaplan joins Sydney tech startup Oneflare

ONEFLARE MAKES KEY APPOINTMENT TO FUEL GROWTH


Brett Kaplan joins Sydney tech startup with an eye on business opportunities

 

Oneflare, the online marketplace changing the way Australians connect with trade and service experts, has bolstered its executive team with the appointment of Chief Financial Officer (CFO), Brett Kaplan, to support and accelerate growth following a $15m investment from Fairfax Media’s Domain Group.

 

With 13 years of experience in tax, investment banking and corporate development, Kaplan will be tasked with honing in on growth opportunities, both organic and through acquisitions. The new role also covers development of financial and tax strategies, driving best practice across the team, and helping determine the company’s future direction.

 

Oneflare Chief Executive Officer and Co-founder, Adam Dong, said that Kaplan will be part of a new phase of the business’ growth.

 

“Over five years we have attracted 1.3 million visitors across our platforms. These customers place 45,000 job requests each month to our 80,000 registered businesses. With the investment from Domain Group, we are in the perfect position to get Oneflare to the next level, so it’s a great time to join the company. Brett has worked with huge multinationals to relatively small not for profit organisations making him a perfect fit for us now and as we grow.”

 

Kaplan said Oneflare presents a natural synergy with his skill set and a rewarding opportunity to join a dynamic brand as it pushes the boundaries within its industry.

 

“After living and working across four continents, I’m now back in Australia and really excited to join Oneflare. It’s an innovative and exciting company, which is continually improving and creating new ways to connect customers with trade and service experts. I’m keen to get stuck in and draw on my experience assisting businesses across a multitude of industries to drive growth opportunities. My priority will be to assist the team with building out strategic, financial and operating plans to support the phenomenal growth we are projecting.”

 

Originally from South Africa, Kaplan was an obvious choice for Oneflare thanks to his ability to work across all the life stages of a rapidly growing business: within the three years prior to joining Oneflare he had moved from a key corporate development role at an Australian private equity portfolio company, which had raised US$320m in the US debt market, to a corporate development role with a small Australian-Indian Edu-Tech NGO, which recently received a coveted tech partnership with Atlassian.

 ABOUT ONEFLARE: At Oneflare, expert connections are our job. From cleaning, pest control, gardening, painting and building, to interior design, pet care, beauty services, accounting, and everything in between, we connect you with the right experts to get the job done brilliantly. Whether it’s a crisis that’s demanding your attention, a never ending to-do list or a project that never seems to start, one expert connection can change all that. With more than 80,000 registered businesses on Oneflare waiting to help, you’ll find the right expert for your job. For more information or to get started, visit Oneflare.com.au.


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