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Social Media is Now a Tool That Most Voluntary Companies Use in Their Marketing Efforts, According to a New Eastbridge Frontline™ Report

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AVON, Conn.--(BUSINESS WIRE)--A majority (over 70 percent) of the voluntary carriers surveyed in a recent Eastbridge study use social media sites as a means for marketing. This number is up dramatically from 2009 when Eastbridge surveyed carriers and just 29 percent of the respondents said they were using these sites. Other key findings in the report include: The two most commonly used social media sites today are Facebook and LinkedIn. Most companies have a general corporate social media prese

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