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Over 80 Percent of Financial Advisors Use Social Media for Business According to 2015 Putnam Investments Social Advisor Study

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BOSTON--(BUSINESS WIRE)--In the largest known body of research on financial advisor use of social media, the Putnam Investments 2015 Social Advisor Study points to social media as having become an increasingly essential client communication and business-building component for financial advisors across the industry. Research findings released today by Putnam from the firm’s third annual study of over 800 financial advisors nationwide show 81% of advisors currently use social media for business,

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