DES MOINES, Iowa--(BUSINESS WIRE)--The Principal Financial Group® bids a fond farewell to the illustrated star of its decade-long marketing campaign. Eddie, the “every man” cartoon character at the center of The Principal’s advertising since 2005, officially retires at the end of 2015. The Principal® celebrates Eddie’s hard work, resourcefulness and prudent financial planning with an integrated send-off campaign designed to encourage people to #SeeYourRetirement. As Eddie makes the leap from wo
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