The Conversation

How ‘gamification’ can make transport systems and choices work better for us

Author: The Conversation USA

Using incentives drawn from game play, the peak-hour crush can be reduced, or avoided altogether.Stilgherrian/flickr, CC BY

Individual users and their behaviours are critical to how transport systems work. How can we better incentivise their behaviour to achieve policy goals such as shifting transport modes and reducing road trauma and traffic...

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