The Conversation

Branded for life? Sending the wrong message to young perpetrators of family violence

Author: The Conversation USA

Branding wrongdoers has a long and chequered past.The Line

As part of a strategy to eliminate violence against women, an advertising campaign on digital channels, in cinemas and in high foot-traffic areas for young people uses a series of photographs depicting young men who have assaulted their girlfriends.

These men appear with the upper parts of...

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