The Conversation

Woolies' new loyalty program offers a glimpse into the future

Author: The Conversation

Shoppers are tiring of points-based loyalty programs and want more.AAP/Joel Carrett

Woolworths is set to launch its new loyalty program, Woolworths Rewards, claiming that the new scheme will enable shoppers to redeem cash discounts off their shopping basket, much faster than ever before.

It is estimated shoppers will acquire the necessary points to...

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