The Conversation

Welcome to blandsville? Myer and David Jones embrace grocery-style streamlining

Author: The Conversation

Bland or grand?Dean Lewins/AAP

Australian department store retailers David Jones and Myer have both recently moved to rationalise the number of clothing brands they offer in their stores. This strategy brings two common retail sayings to mind. First “to win in retail, you can’t be everything to everyone”, and second, “if...

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