The Conversation

The manipulation of the American mind: Edward Bernays and the birth of public relations

Author: The Conversation

Edward Bernays applied the principles of propaganda to marketing. Bruce Henschel/Flickr, CC BY-NC-ND

“The most interesting man in the world.” “Reach out and touch someone.” “Finger-lickin’ good.” Such advertising slogans have become fixtures of American culture, and each year millions now tune into the...

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