The Conversation

Apple can't rely on numbers alone to make streaming a success

Author: The Conversation

Facing the musicJeff Chiu/AP/Press Association Images

Apple has finally launched its own music streaming service at its Worldwide Developers' Conference in San Francisco. The move should not come as a surprise. Last year, Apple bought the audio products company Beats by Dr Dre for US$3bn (£2bn) with the statement that music has a “specia...

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